Switch to the Bing Ads Community
Switch to the Microsoft Advertising Community
Grow your business by advertising on Bing, Yahoo! Search and our syndicated search partners!
Trouble logging in? Need help with managing your account?
Contact Bing Ads Support now.
I am wondering whether is it possible to measure the Bounce Rate of the Bing adCenter campaigns using Campaign analytics available inside the Tools section of the account? The campaign analytics talks about the Goals and Conversion Tracking, but I am unclear about the Bounce Rate factor.
Any insight into this will be much appreciated from the Forum contributors.
Although we don’t specifically track or report on bounce rates like other web analytics tools, a funnel bounce rate can be calculated. When setting up a goal, if you add steps other than just a conversion step, you can see the progression of visits through the funnel and calculate the bounce rate that occurs at each step.
Hope this helps! :-)
Ricky Poole - Web Support Specialist
Connect with us on our Blog, Facebook, and Twitter
Let me look around to see if we have any outlined informaiton on how to do this...
Edit: Here is some more info on this -
Thanks for you post!
Let me look into this and dig up some information...more info to come. :-)
I will wait for your earlier reply.
Thanks for explaining this!
Can you please share a link on how to exactly create that funnel inside campaign analytics?
Thanks for this detailed PDF on Campaign Analytics. I will read the details and let you know in case of any query.