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When I search for anything on bing there are no PPC ads. Is anyone else experiencing this as well? Since I work for a marketing agency we need the ability to view the paid search results on bing to advise potential and existing clients. I read on another blog that it could be the ISP. Is this fixable? Any help would be much appreciated. Thanks!
To find your text ad on Bing results pages, use the Ad Preview Tool. If you can't find your ad, try these troubleshooting tips:
you can't find a recently submitted ad in the search results, wait a
few hours and then check again. Sometimes there is a delay between the
time you submitted your ad and the time it is displayed.
Be sure to check the second, third, or even fourth page of Bing results.
Although you may have given us your credit card information, it's a
good idea to double-check your account status. The Accounts &
Billing page shows the status of your accounts.
Select a campaign or ad group to check its status. Campaigns and ad groups that are live have a status of Active.
Click the Ads tab or Keywords tab to view the status of ads or keywords. Ads and keywords that are Active are approved and live. Ads with Inactive status
are not live during the review process. Note that both the ad and the
keywords must be active. If a keyword that is associated with your ad
is inactive or disapproved, your ad will not be displayed in search
Review the Change campaign settings page to see how much budget you have available or whether an ad group has the status Budget Paused because you reached your budget limit. For more information, see How campaign budget limits affect ad display.
Microsoft adCenter provides two options for spending your campaign budget:
ad group is targeted to specific geographical locations, times of day,
or other target settings, you might not see it if you don't meet the
targeting criteria. For example, you might be in a different city than
the one you're targeting.
Some web services offer public proxy
servers, making it possible for you to see your ads by using their
servers. Check the Internet for these web services and instructions for
how to view your ads by using the specific service. For more
information, see About targeting.
Make sure that your search takes into account your keyword match types: broad match
(The broadest keyword matching option. If customers search by using the
words in your keyword list, in any order, your ad will display. Broad
match can also trigger displays for synonyms, plurals, and related
phrases, even when they're not in your keyword list.) , phrase match
(A keyword option that considers your keyword a match with a customer's
search query if the query includes all words in the exact order given,
even in combination with other words. For example, "toy plane" is a
phrase match with "toy plane" and "wooden toy plane" but not with "toy
wooden plane.") , exact match
(The most focused keyword matching option. When you choose exact
matching for a keyword, your ad will appear only when that exact
keyword is entered with no other keywords.) , and negative keywords (A specific word or phrase that helps to prevent your ad from being displayed to customers who are unlikely to click your ad.) . For more information, see About search match types.
For example, if your ad group's language and market
(A set of websites that is typically defined by a geographical region,
but can be accessed by everyone regardless of where they are located.)
setting is English - United States and you are searching www.bing.com
with English (United Kingdom) language settings, you will not see your
ads. To change your Bing language settings, go to www.bing.com, click Options, and select the correct language.
a keyword does not trigger any organic search results, it will not
trigger paid results either. In that case, try using a different
keyword from the same ad group.
You might not see your ad on the search results page in the Ad Preview Tool for the following reasons:
Thank you for the information, however I am NOT trying to find my text ads in search results. That is not the problem. The real issue is that the search results are not showing any PPC ads.
Could you please answer the following?
Where are you located?
What term are you searching with?
What is location that you are set you when you are on www.bing.com? (located at the top right hand corner)
Microsoft Advertising Support
Make sure you are trying to see your ads in your selected Country Page,
suppose your campaign Setting is Set to United States_English, it means your ad will display only in United States Search Pages. You will not be able to see your PPC ads in any other country preference page. you need to select or change your display setting first and then you will be able to see your ads.
Hi Lola -
When Bing launched in May, there were system improvements made that may impact what paid search ads you see.
This may be why you are not seeing any ads.
I am using the Ad Preview Tool to preview search result for a specific keyword in exact match. I am very sure I am using the exact keyword in the campaign.
The website I want to see is also in first page of the organic results.
How long should I wait before being able to see the ad?
It should take 24 - 48hrs. usually within 24hrs.
I have the same problem and none of the answers (which are extremely concise - thanks for that) seem to have worked for me.
Take one campaign as an example. It has one ad group duplicated according to region - the idea being to get our brand on position #1 for searches worldwide. I have all the ad groups set up, broad matches on key phrases, daily budget which is more than enough, all the distribution settings correct and yet my ads don't appear even when I check the ad preview tool.
Worryingly, one Ad Group gets impressions for what I want but if I simply type in Bing.com or .co.uk and search for our brand I can't see a thing.
I'd like to know what could be going wrong here - any thoughts?
Thanks for your post! If you are using targeting for your ads, then they will probably not display in the Ad Preview Tool. This is by design. If require further investigation, could you email me your account information or ticket number to ‘ adcforumresponse[at]microsoft[dot]com’ so I can investigate your issue?
o Who requested message: Ricky Poole – MSFT o adCenter username:o Affected account(s), if not all:o Affected campaign(s), if not all:o Brief summary of the issue:
Ricky Poole - Web Support Specialist
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