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I understand the concept of ad positions, I just don't see any place where someone says if low number means good placement or bad. Thank you.
Hello angela g,
Thank you very much for your query regarding ad positions on Bing.
The best positions for your ad to display in are 1, 2 and 3 (i.e. at the top of the Bing search results page). This is because 75-80% of clicks on Bing occur on ads in these three positions.
So, the lower the number the better it is for you.
I hope this fully answers your query.
Stephen, UK Support Team.