Mel Carson - MSFT's Blog Posts

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  • Bing Ads Blog

    Paid Search 101 – SES New York 2010

    We like Matt Van Wagner . An industry veteran, he’s always a force of friendly and positive energy at any conference he attends. Just before his session he told me this was going to be the best presentation he’s ever given - “53 years...
  • Bing Ads Blog

    Search & the Integrated Marketing Mix – Tips from SES NY 2010

    It’s so important to think about where search fits into your overall marketing plans. Whether you have the kind of budgets to advertise on TV, or you’re a small business with multiple channels to ply your trade, keeping an eye on, and having...
  • Bing Ads Blog

    Stefan Weitz – a Bing Interview at SES NYC 2010

    If you’re not following our Twitter feed, you might no know we’re at Search Engine Strategies in New York right now. During this morning’s session on what’s next in search, Stefan Weitz from our Bing team was on hand to explain...
  • Bing Ads Blog

    SES New York 2010 – Hear Microsoft Speakers on Bing & adCenter

    Just a week to go until Search Engine Strategies in New York! The conference looks like being one of the best yet with keynote speeches by David Meerman Scott, Google’s Avinash Kaushik and our very own Yusuf Mehdi . Yigal Elnekave , Robyn...
  • Bing Ads Blog

    Bing UK TV Ads – Video Interview with Ashley Highfield

    Last night saw the first Bing TV advert go live in the UK. In November, Bing UK reached an important milestone: we removed the beta tag having added innovative features like Visual Search , Categorised Search and Twitter Integration . Our user base has...
  • Bing Ads Blog

    Search Engine Strategies 2010 – Day 1

    Hundreds of people braved the wet and cold weather yesterday to attend day 1 at Search Engine Strategies in North London. Any one who came in from the freezing elements would have had their cockles warmed by the keynote from Avianash Kaushik, who wowed...
  • Bing Ads Blog

    Spatial Search from Bing Maps

    Sometimes my job is made really easy by other people. Today that person is Blaise Aguera y Arcas who is a Bing Maps Architect. I first met Blaise back in 2007, when he took me through some of the cooler stuff to demo on Photosynth and Seadragon . Back...
  • Bing Ads Blog

    SES London 2010 – Microsoft Speaker Line Up

    With just over a week to go till Search Engine Strategies in London, our team have been putting their finishing touches to their presentations. Peter’s session on Bing on the 1st day is really one that’s not to be missed. From the conference...
  • Bing Ads Blog

    SMX West 2010 – Interview with Danny Sullivan

    With the search engine marketing conference season well under way on both sides of the pond , I caught up with Danny Sullivan – editor in chief at Search Engine Land – to chat about his team's upcoming event in March in Santa Clara. ...
  • Bing Ads Blog

    SES London 2010 – Interview with Mike Grehan

    London is bracing itself for Search Engine Strategies this year. The conference and expo, which runs from 16th to the 19th of February, is always well attended by delegates and speakers from all over the UK and, indeed, the world. We’ll be there...