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Mel Carson - MSFT
Mel Carson - MSFT
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Microsoft Advertising Blog
Video: Going Beyond 10 Blue Links with Bing
Posted
over 1 year ago
by
Mel Carson - MSFT
As we mentioned on Twitter last week, the Bing team have been busy over recent months bringing a new experience to Bing users to help them do more . In this behind-the-scenes video you’ll hear the inside story from Online Services President Qi Lu and...
Microsoft Advertising Blog
4 Tips for Digital Storytelling Success from Matt Walsh from Crispin Porter + Bogusky
Posted
over 1 year ago
by
Mel Carson - MSFT
Now the local winners of our Story Awards have been announced and the process of assessing all the entries for the grand prize of a trip to Cannes Lions is underway, we caught up with one of our global judges - Matt Walsh, VP / Executive Experience Director...
Microsoft Advertising Blog
“The Old Portal is Dead”– MSN’s Rob Bennett on New Content & New Experiences
Posted
over 1 year ago
by
Mel Carson - MSFT
A common cry these days in digital is “evolve or die”. With the pace of innovation (and thus change) in our industry getting faster than ever, brands are finding it difficult to keep up with what’s trendy, both from a technical point of view and via the...
Microsoft Advertising Blog
Time To Get Creative in NYC…..For a WEEK!
Posted
over 1 year ago
by
Mel Carson - MSFT
Last week in New York the buzz was all about content, content, content . But a successful marriage of content and technology is nothing without creativity, and we mean through exceptional creative thinking. Jumping at the chance to become founding...
Microsoft Advertising Blog
Video: What’s Now & Next at Microsoft with Steve Clayton - Part 4
Posted
over 1 year ago
by
Mel Carson - MSFT
We took a break from this series last week while were were covering the Digital Content NewFronts in New York, but wanted to polish off our conversation with Steve Clayton with his thoughts on what’s now and what’s next at Microsoft. Can you guess? No...
Microsoft Advertising Blog
Digitas NewFront 2012 Unites Digital Content Big Hitters in NYC
Posted
over 1 year ago
by
Mel Carson - MSFT
Yesterday, senior representatives from Microsoft, Google, AOL, Yahoo! and Hulu took to a stage in New York in an unprecedented display of unity to lay claim to that “digital video is no longer a sideshow.” That very rallying cry opened...
Microsoft Advertising Blog
Microsoft Advertising Digital Showcase Gets Upfront in NYC #MSADigital
Posted
over 1 year ago
by
Mel Carson - MSFT
Recreating the traditional broadcasting “upfront” opportunities for brands to see new content and reserve advertising space, Microsoft Advertising ’s Digital Showcase played its part in the Digital Content Newfront Week to a packed audience...
Microsoft Advertising Blog
Video: On Kinect for Windows with Steve Clayton - Part 3
Posted
over 1 year ago
by
Mel Carson - MSFT
Part 3 in our series with Steve Clayton gives us his thoughts on Kinect for Windows . When Kinect for Xbox 360 was launched in November 2010, the reception was huge. Millions of units (8 million in the first 60 days) were sold, and it became the fastest...
Microsoft Advertising Blog
Video: Wearable Technology at Microsoft with Steve Clayton - Part 2
Posted
over 1 year ago
by
Mel Carson - MSFT
Following on from last week’s post , Part 2 of our conversation with Steve Clayton adDRESSes another emerging trend he’s seeing in the technology space right now. While I was covering CES this year, I spotted a mysterious dress in Steve’s //Next booth...
Microsoft Advertising Blog
Video: Technology Trends at Microsoft with Steve Clayton - Part 1
Posted
over 1 year ago
by
Mel Carson - MSFT
It’s been a year since we talked to Microsoft Storyteller, Steve Clayton, so we caught up with him just outside our News Center to chat about what new technology he’s uncovering while doing his rounds throughout the company. Taken from...
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